ZENIMA

ZENIMA is a single-screen theatre chain in India, dedicated to delivering a larger-than-life movie experience. The brand identity draws inspiration from the dynamic arrangement of theatre seating, capturing the ever-changing energy and excitement of cinema. With the tagline "Ever changing, like cinema itself," ZENIMA highlights how each visit offers a new and unique experience.

 

The goal is to apply this dynamic identity across all brand materials, with the theatre seating concept at its core. By incorporating interactive and engaging elements, ZENIMA aims to strengthen the audience's connection to the brand, making each cinema experience feel fresh and evolving.